Personal Motivations: 3 Steps to Identify Your B2B Clients:- The relationship with B2B customers involves placing a great deal of importance on the perceived value a customer will value your offer. Before proposing a product or service, a salesperson first sells “value” to solve a particular “problem”. In many sales situations, this problem takes on […]

How to recruit the best Business Prescribers? The decision-making process for a complex sale can sometimes involve up to fifteen contacts with your customers and prospects. However, only two or three of these decision-makers are generally in direct contact with your sales representatives. In a competitive environment, information literacy is a daily battle. How to […]

Commercial Challenges:- 40% of companies that organize business challenges say they are unable to accurately measure the impact of these transactions on their sales. In the commercial field, the same models are often used for 10 or even 20 years, as business has accelerated and organizations have become more agile, more collaborative. We analyzed with […]

Here in this article, we are going to talk about the most common mistakes in corporate gamification. We give you a short summary with some more ingredients! Implementing corporate gamification in an organization is a risk to be aware of. In fact, you do not have the right to make mistakes: the one who carries […]

Putting in place a commercial animation program that succeeds in mobilizing all sellers is a common problem for the Sales Departments. Here we are going to answers this question: “How to develop the collective performance of its salespersons?” Indeed, between the best sellers who prefer to keep good practices for themselves and those who know […]