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B.Com, M.Com. BBA & MBA Exam Study Online

  • Home
  • Finance
    • Financial Management
    • Strategic Management
    • Investment Analysis and Portfolio Management
    • Project Management
    • Islamic Banking & Finance
    • Auditing
  • Marketing
    • Principle of Marketing
    • Marketing Management
    • International Marketing
    • Advertising & Promotion
    • Commercial Challenges
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    • Human Resource Management
    • Principles of Management
    • Training & Development
    • Employee Performance Management
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SWOT Analysis Tools

By Richard Daniels Reading Time: 4 mins
Updated May 26, 2021
SWOT Analysis

Determining the right SWOT analysis tools is no doubt a difficult job to ask and putting most of your efforts in determining the full potential of your brand can surely pay off, sooner or later. It helps the brand to move forward by taking advantage of strengths and opportunities, combined while minimizing the dangers of weakness and threats to your brand, and that’s what SWOT lets you do even if a starter may also implement the SWOT Analysis by himself alone. What if you have never done a SWOT Analysis before in your life? Nothing, there are a number of SWOT analysis tools available there in the market, which will assist you to do SWOT Analysis in correct manners!

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Types of Newspaper Advertising

By Richard Daniels Reading Time: 5 mins
Updated May 26, 2021
Newspaper Advertising

Newspaper Advertising

Even though the era of newspaper advertising ruling over all the other kinds of media is over. Hence that doesn’t mean they have retired from their job of informing people about what’s happening around the globe. It’s because of their simplicity and authenticity that most of the people, including millionaires prefer them over Googling. Since that’s what leaves a plenty of business opportunities for the companies to make use of newspaper advertising. Therefore gathering a powerful customer base around them. Types of newspaper advertising are many and greatly involve readers who are actively looking to search for deals and coupons.

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Small Business Advertising

By Richard Daniels Reading Time: 4 mins
Updated May 25, 2021
small business advertising

Small Business Advertising

Looking for small business advertising ideas? You have landed at the right place. We know that unlike large businesses with bigger coffers and even a bigger number of advertising options. Hence to go with, small businesses advertising campaigns face a lot of tough times to achieve the same results as that of superior level companies. So, small business advertising is quite limited in the external world. However thanks to the internet, that space is now filled up with online advertising. Since that means which prove them to be more effective than physical means.

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Marketing Decisions | Different Types

By Richard Daniels Reading Time: 5 mins
Updated May 21, 2021
Marketing Decisions

The marketers should manage all the types of marketing decisions by taking into account the environmental aspect as well. The marketing decisions should not only be right but they should also be taken at the right time. Thus the marketing decisions are mainly divided into four categories. You may also say these categories are the different types of marketing decisions taken by the management when making marketing plans for the products.

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Marketing Strategy

By Richard Daniels Reading Time: 7 mins
Updated May 21, 2021
marketing-strategy-image

Marketing Strategy

Marketing strategy is a way through which businesses try to achieve their goals in the shape of increase in sales and getting advantage over the competitors. An effective Marketing Strategy is one in which marketing goals, the action sequences and the policies are combined. A good Marketing Strategy is always drawn from the marketing research and is considered as the foundation of a marketing plan.

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Business Study Notes

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