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  • Home
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    • Financial Management
    • Strategic Management
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10 – Basic Global Marketing Concepts

By Richard Daniels Reading Time: 4 mins
Updated November 19, 2016
Global Marketing Concepts

Getting your feet wet with the basics of the global marketing concepts is a lot better than “diving” in the center of it right from the start and facing problems and confusions at every step. Since, we know that like every other big brand owner, you also want yours to move to the big market […]

5 Must Use Consumer Marketing Strategies

By Richard Daniels Reading Time: 4 mins
Updated December 3, 2016
Consumer Marketing Strategies

Its always important to learn about the consumer marketing strategies. Keeping an eye at the consumers’ demands and determining what your consumers expect from your brand is that central secret strategy that gives a business head start of its competitors. You might have seen many consumer marketing strategies going around the web like discounts, giveaways, […]

Integrated Marketing Communications

By Richard Daniels Reading Time: 4 mins
Updated December 3, 2016
Integrated Marketing Communications

Need to learn about integrated marketing communication? You have landed at the right place to learn about integrated marketing communication. Managing the marketing tools is the most important aspect of any business, but without a pre-planned strategy, it seems impossible. Marketing tools are what? Your company is feeding on. They bring customers for you, keep […]

Sales Promotions Ways and Objectives

By Richard Daniels Reading Time: 4 mins
Updated November 18, 2016
Sales Promotions

The incentive based marketing strategies used by the product manufacturers, service providers or business giants to lift sales in the upward direction and to boost the profit graph accounts of Sales promotions.  Sales Promotions are short term marketing tactics to target the product market or customers to perform a certain activity or to respond in […]

Product Packaging Importance and Types

By Richard Daniels Reading Time: 4 mins
Updated December 3, 2016
Product Packaging

Product packaging has earned a great importance today. Probably, It is said that first impression is the last impression. If your product did not attract the customers first time, then you never make your product a brand in the market. The process of enclosing and distributing the product in the market, Storing the product in […]

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