Market Research
How to carry out market research? Where to start? How to determine the objectives? Which methods to choose? A qualitative study or Quantitative? These are questions that many professionals and students ask themselves.
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How to carry out market research? Where to start? How to determine the objectives? Which methods to choose? A qualitative study or Quantitative? These are questions that many professionals and students ask themselves.
Read MoreMarket segmentation strategies have documented a lot of benefits of the successful implementation of marketing plans. In order to understand the strengths of the Market Segmentation Strategies in business it is very important to fully grab the meaning of Market Segmentation itself. Let’s just have an eye ball of Segmenting the Broad Market.
Read MoreFor the planning of effective marketing strategies, the organization should know about all the relevant aspects of its competitors by conducting competitive analysis. By doing so, the organization is able to point out the potential indicators that can be responsible for competitive advantage & disadvantage. You can get a competitive advantage over your rivals if you know how to proceed from the very start to till the end. You need to know how to analyze their weaknesses, what are their positive points. Then you will be able to analyze them properly. Hence it will allow you to come up with a good strategic plan.
Read MoreIn recent days, the competition in the market has been the toughest one and therefore for a company to get competitive advantage over them is not an easy task to do so. You not only need to manage your products effectively, but you should also have a good relationship with your customers. For this purpose the company gives more value to its customers . Moreover, there are two steps that are quite helpful for a company in gaining the competitive advantage in the market.
Read MoreFacebook, as we all know now, is a highly sought-after means of communication and above all it offers the possibility of having a real presence on social networks. As well as a more relevant approach, its customers, prospects or consumers. Through this article, we will help you acquire the best reflexes to set up an adapted marketing strategy. Below this post is all about developing your Facebook marketing strategy.
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