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B.Com, M.Com. BBA & MBA Exam Study Online

  • Home
  • Finance
    • Financial Management
    • Strategic Management
    • Investment Analysis and Portfolio Management
    • Project Management
    • Islamic Banking & Finance
    • Auditing
  • Marketing
    • Principle of Marketing
    • Marketing Management
    • International Marketing
    • Advertising & Promotion
    • Commercial Challenges
  • HRM
    • Human Resource Management
    • Principles of Management
    • Training & Development
    • Employee Performance Management
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What are the types and tools for International Marketing Strategies?

By Richard Daniels Reading Time: 4 mins
Updated September 29, 2020
International Marketing Strategies

If you did not apply the internal marketing strategies properly, then there are great chances your product or brand will be out from the market soon. It’s just like sending your only hope of success, against your competitors on the battlefield without any reinforcements.

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What Are The Must Use Market Entry Strategies?

By Richard Daniels Reading Time: 4 mins
Updated September 29, 2020
Market Entry Strategies

When businesses launch a new product in the market, first they study the different types of market entry strategies. Today, entering a foreign market becomes the primary objective of a brand once it achieves maximum output along with optimum stability in the domestic market.

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How to make Customer Segmentation Strategy?

By Richard Daniels Reading Time: 6 mins
Updated September 26, 2020
Customer Segmentation Strategy

Customer segmentation basically deals with the exercise of making groups and further subgroups of the customers depending upon their different needs. It is the making of sections of consumers based on their specific behavior and needs so that we could easily target them.

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What Is The Scope Of International Marketing?

By Richard Daniels Reading Time: 3 mins
Updated August 7, 2020
scope of international marketing

Scope of International Marketing: According to the academic definition, marketing is the activity, set of institutions and processes for creating, communicating, delivering and exchanging offerings that have value for customers, clients, partners and society at large.

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4 Steps of Marketing Planning Process Explained

By Richard Daniels Reading Time: 4 mins
Updated August 7, 2020
Marketing Planning Process

The Marketing Planning Process deals with guidelines regarding the launching of a product and making it the best seller in a specific period of time. This planning actually deals with all the strategies and policies adopted by management to sell their product in the market and achieving sales targets within the assigned time frame.

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