Commercial animation is essential to the success of your commercial challenges. From the Latin “anima”, its primary definition is “the vital breath, the soul.” In a more modern way, commercial animation represents all the activities carried out on a daily basis to train, motivate and retain commercial teams. A business challenge that is not lively […]

Boost your Sales after Summer: – How to re-motivate and re-launch the business machine at the beginning of a new summer? Need a business challenge idea? The period from the end of August to the beginning of September lends itself well to commercial challenges. The commercial challenge is indeed an excellent way to reboots sales after […]

How to Motivate your Sales force Effectively? In our previous article, we discuss the evolution of motivational factors of salespeople. We made the following observation: the reward has lost importance giving way to more “social” elements. To help motivate your team, discover our ranking of incentive levers for corporate salespeople. How to Motivate your Sales […]

Most commercial challenges consist in offering a reward (often monetary) to the salespeople who make the most sales. This “pay for performance” approach has proven to motivate sales staff to work hard to improve sales performance. But today companies are not only waiting for sales people to make sales but profitable sales. This implies that […]