Email Marketing as Business tool
Getting new clients is a goal that brings many companies to the forefront. It is important, but we must not forget existing customers. Statistics show that it is between 5 and 7 times more difficult to get a sale with a new customer than with an old one. We cannot neglect our customers; they are an essential element for our brand, so we must develop loyalty campaigns to strengthen their link with us. The best way to do these campaigns is by using email marketing tools. It will hardly take time and we will get great results!